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Aubrey O'Day isn't the only new sex kitten to become the face of Travis Barker's Famous Stars and Straps line...Kim Kardashian is also showing skin for the rocker fashion line. Her pics are a little more PG than Aub's...though she drops her top for the promos as well.

In related news, Kim and Reggie Bush are enjoying their time at Sundance and aren't hiding their flourishing relationship. Though Reggie says he "hates" the paparazzi, he loves the free ish in those lovely gifting suites.

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"We've been friends for years, and the relationship just developed over time. Everything Reggie does is from the heart and that's a quality I've always loved about him." - Kim

"We have a great relationship, we're both in the limelight so it's actually good for me and her. We both understand what goes with that and it's going to make us stronger in the long run. A lot of the outside stuff you just have to ignore and live your life and you can't allow people to dictate how you live your life. We're happy and that's all that matters." - Reggie
Read more of their love fest here.